Results? We’ll Let Our Clients (and Media) Do The Talking.
In 12 years we’ve worked with startup to billion dollar tech companies – from Autodesk to Xantrex. Here are a few testimonials from past and present Technology PR consulting clients.
“In the last 10 years, our partnership with Cross Border Communications has been extremely valuable to us. If you seek a PR agency that will be a significant key player in your company’s growth and marketing efforts, Cross Border is definitely the group to work with.”
Aabid Husain, VP Sales & Marketing, Dongbu HiTek
“Having received many PR proposals in the past, none had nearly the depth of expertise that Cross Border presented. In just one month their approach and results have delivered on the comprehensive plan that they put forth. I highly recommend this team.”
Jay Giraud, CEO, Rapid Electric Vehicles
“I’ve worked with several PR firms in the past, and Cross Border surpassed my expectations with the level of strategic advice and tactical support that they provided. Elena and her team were tenacious in achieving results and their high-level business and technology media contacts were impressive. A very professional, creative and likable team to work with.”
Steve Hnatiuk, Venture Capitalist and Chair, Canada’s Venture Capital & Private Equity Association (CVCA) 2011 Annual Conference
“Working with Jackie and the Cross Border team – I am amazed at the level of professionalism and polish they provide to our company. Jackie is the first person I turn to for strategic communications advice and I lean on the Cross Border team for inside information on how the media works, what we can expect as a company in “stealth mode”, and how to position ourselves with key partners in the media as we forge ahead.”
Chris Boothroyd, CEO, Gamestring
“Cross Border is not just our PR firm – we consider them an important business partner in helping us meet our company goals. The high level of responsiveness, tactical expertise and strategic consulting they provide us have been very valuable in fostering relationships with our key audiences.”
Melody Craigmyle, Former VP Marketing, Avatech Solutions
(Avatech, acquired in 2010 by IMAGINiT/RAND, has been our client for 8 years now.)
“The Cross Border team did an excellent job for our company. We were in a time critical situation and Elena stepped in and provided the leadership and strategy we needed to get results. Elena worked tirelessly with her team on driving PR results for us and as a result we managed to secure significant media coverage. Elena: responsive, smart, strategic, no nonsense and conscientious. Would highly recommend working with Cross Border.”
Julie Selby, Marketing Director, Dreambank
“At Pocketop, Cross Border got us coverage in most major US Tech magazines and a selection of top US dailies as well as attention from all major industry analysts and product review groups. We were amazed that they could achieve those results on such a limited budget. I would retain them again in a heartbeat.”
David Ferguson, Former VP Marketing, Pocketop
Reactions to our Small Business Training Programs:
“As a company that specializes in marketing programs it was refreshing to know we still have many things we can learn, and Cross Border PR was our teacher. We were not only incredibly impressed by their knowledge but also the way they presented the information and the resources they provided. One of the best parts about working with Cross Border PR is that they truly work as a partner with us…I have already strongly recommended them to a number of my business colleagues.”
David Nichols, Co-Founder, Inventa
“The audience absolutely loved it. Elena’s presentation was polished and powerful yet came across very sincere and genuine. The feedback from that training stands out as some of the best we’ve received to date.”
Sean Malarkey, Training Programs, Hootsuite University
“Our Company, Flexible Solutions, contracted Cross Border PR to educate 4 executives on traditional and social networking public relations techniques. We were completely impressed. All of us had experience in many facets of PR and two had actively worked in the social internet arena, but the way Cross Border PR ties the subject together into a program that makes sense and can be implemented immediately was a revelation. Whether you use the skills you gain to improve your internal PR or to decide that you want Cross Border to build your PR presence; you will enjoy your time with the professional instructors of Cross Border and learn about how properly executed PR can improve your business.”
Dan O’Brien, CEO, Flexible Solutions International
“A 10 out of 10. Elena provides simply the most comprehensive, understandable and useful overview of public relations I’ve seen. I can’t wait to hear more.”
Daniel Purdy, Associate Director MBA Programs, Western Washington University
“Perhaps like many CEO’s, I found the whole area of PR and social media quite daunting. I knew we should be doing more of it, and I had younger members of our team eager to take it on – but I felt I should really understand it myself first and get the strategy right. Elena’s course did that for me – making it all comprehensible and easy. Elena clearly has a gift – not just for PR and social media – but for teaching. She’s so easy to listen to and so clear – I have no hesitation in highly recommending her and her course.”
John Parker, CEO, Fresh Tracks Canada
“Elena takes the mystery out of social media, and brings a fresh, practical perspective to developing and implementing a social media strategy. She understands how to effectively bridge and build an integrated strategy with both offline and online tactics, leveraging her years of experience in “traditional” PR and marketing. Elena’s help was immediately beneficial to our business and management team.”
Sang Mah, Director R & D, Farm Boy Fine Arts
“Elena’s in-house training was inspiring and professionally presented. The course materials were thoughtfully prepared and easy to follow. Our staff now have both the tools and the motivation to get great PR for us, and we have already seen results!”
Madeleine Shaw, Co-Founder, Lunapads
‘“Elena is a seasoned PR professional who truly cares about results for her small business clients. Her knowledge and ability to communicate PR strategies and tactics is impressive and well-worth listening to.”
Paddi Rice, President, Executive Search Dating
What Media Are Saying:
“Elena, you have a firm grasp on what makes an easy sell for a story–and exactly the kinds of people journalists are looking for. Are you sure you haven’t worked in a newsroom?”
Mark Joyella
5-time Emmy Award winning reporter, TV anchor in Miami and New York, print journalist and Mediaite’s TV Editor (site gets 1 Million hits a month)
“…the “go-to” gal when it comes to getting your message out. As a TV journalist who deals with PR types constantly, few are as personable, efficient and succinct as Verlee. Her energy is contagious and a joy to work with.”
Lizzie Bermudez
San Francisco anchor and reporter for “7Live” on ABC-TV
“I always enjoy hearing from Cross Border PR. Jackie has a finger on the pulse of the technology community in Vancouver and always provides me with great contacts and ideas – whether they are her clients or not! Cross Border is a true source that I rely on for newsworthy stories.”
Len Catling
Assignment Desk, CTV News
“Elena is relentless about introducing me to great people who have been guests on my show. She is a trusted resource and a connector extraordinaire. She understands exactly what I am looking for.”
David Siteman Garland
Host of ABC-TV (St. Louis) “The Rise to The Top” and a web TV show that attracts a viewership of 100,000 entrepreneurs
On Twitter to Elena Verlee: “Cheers to my favorite PR types…you are clearly a brand building badass.”
Amy Cosper
Editor in Chief, Entrepreneur Magazine
